COMMAND + SHIFT DIGITAL MARKETING BOOTCAMP
COMMAND + SHIFT DIGITAL MARKETING BOOTCAMP
DATEs
START DATE: Monday 8th December 2025
END DATE: Friday 27th February 2026
Time
SESSION TIMES: 9am - 5pm
SESSION FREQUENCY: Approx 2 Days per Week
16 Hour weekly commitment
Approx no. of In person hours: 48
Location
Our in person sessions will be hosted at Gunnery House, Royal Arsenal, London, SE18 6SW
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Command + Shift Digital Marketing Bootcamps
STARTING DECEMBER 2025
- OVERVIEW
ABOUT OUR BOOTCAMP
CORE SKILLS AND TOPICS
WITHIN THE BOOTCAMP
Social media strategy, content creation, and UGC
Learn how to plan effective social media strategies, create engaging content for multiple platforms, and produce high-impact UGC that builds visibility, drives engagement, and strengthens brand presence across digital channels.
Digital advertising and campaign planning
Gain hands-on skills in planning, launching, and optimising digital ad campaigns across platforms like Google, Meta, and TikTok. Learn targeting, budgeting, creative testing, and performance management to deliver measurable results.
Branding, storytelling, and creative communication
Master the art of crafting strong brand identities and compelling narratives. Learn how to communicate with clarity and emotion, develop creative concepts, and shape messages that connect with audiences and elevate brand value.
Influencer marketing and community engagement
Understand how to collaborate with influencers authentically, manage partnerships, and grow active online communities. Learn strategies to build trust, increase reach, and nurture long-term engagement around a brand.
AI tools for video, sound, and image creation
Explore cutting-edge AI tools to create videos, voiceovers, images, and digital assets. Learn how to streamline your creative workflow, enhance production quality, and produce content faster with modern AI-driven techniques.
Market research and audience insight
Learn how to collect, analyse, and interpret market data to understand audience behaviour. Gain skills in segmentation, competitor analysis, and insight generation to inform smarter marketing decisions and creative strategies.
Email marketing and customer journeys
Develop skills in building email campaigns, automations, and customer journeys that nurture leads and drive conversions. Learn segmentation, copywriting, and design techniques to deliver effective, personalised messaging.
Analytics, reporting, and measuring campaign success
Learn how to track, measure, and interpret key marketing metrics across channels. Gain confidence in reporting tools and performance dashboards, enabling you to evaluate campaigns, optimise strategies, and demonstrate ROI.
Outcome of the Bootcamp
- Our team will arrange job interviews with our network of partnered employers for participants seeking employment opportunities.
- Supporting participants to acquire business / freelance contracts
CRITERIA FOR ELIGIBILTY
- Be aged 19 or over.
- Live in the Greater London region.
- Be employed, self-employed, unemployed, or returning to work.
- Have the right to work in the UK.
- Commit to attending live online sessions and completing all required activities.
- Not currently enrolled in full-time education.